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Doctors Prefer Generic Drugs

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Posted by on Wednesday, September 3, 2008, 5:35
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generic-drugsYes it is true that doctors prefer generic drugs over the prescription. Doctor’s mind was previously set to only prescribe the original branded drug because they use to think that generic drugs are cheap quality drugs that can cause severe side effects on the health of the patient. But, because of the FDA approvals, consumer demands, and the entry of big pharmaceutical giants in the field of generic drugs doctors have started believing in the effectiveness of generic drugs. Pressure from the insurers on the doctor’s to follow the step therapy and prescribe the generic drugs first, then the branded drugs if the patient doesn’t get the effect from the generic drugs.

Generic drugs are the exact copy of the original branded drug. Generic drugs are bioequivalent in the pharmacological and pharmacodynamic properties to the original branded drug. The chemical active constituent of the generic drug is same as in its brand name drug. The concentration of the active constituent in generic drug and brand name drug is same. Thus, the effectiveness and the properties of original branded drug and the generic drug are same. Sometimes the inactive constituents may differ in concentration but changing the inactive constituents is not allowed. If at all you want to change the inactive constituents then the permissions from FDA are required for that.

The main reason why customers prefer the generic drugs is its availability at the cheaper cost than the original branded drug. Even the benefits received by using the generic drugs are same, thus generic drugs have become the choice of customers. Doctors have now understood the need of time and now have started prescribing the generic drugs. Doctors after checking the reports from FDA after the clinical trials start prescribing the generic drugs. The companies manufacturing the generic drugs has now started sending the letters to the doctor’s about the approval of the generic drug by FDA. Thus, doctor feels that generic drugs are safe for prescribing to the patient. Thus, doctor’s started recommending generic drugs to the patients.

The new phenomenon observed by the market surveyors was that the doctors who prescribe generic drugs used to get more patients than the other doctors who were prescribing the branded drugs. The main reason for this was the customer’s preference to the generic drugs. Doctors who were preferred generic drugs were earning lots of profit with no complaints from the patients. Thus, getting a hint from the situation majority of doctors started prescribing the generic drugs. The situation has now turned out to be really good for the generic drug manufacturer because generic drugs have become the choice of doctors.

Doctors after prescribing them for several times are now assured about the safety and quality of the generic drugs. Thus, doctors prefer generic drugs over the branded drugs.